Magazine Advert Planning

The audience that our band would be aimed at would be males, predominantly in the 14-25 year old range of age. The name of the band and the name of their album both sit on hot spots. As a new act, these are the two most important things for the audience to learn about the band, and so the hotspots help us draw attention to them. The colour scheme of the advert would be slightly dark and urban, including brickwork as the final background, to emphasise the gritty image of the band and their music. The metal fence is also used as a frame, to present the band members clearly and draw attention to them. All the band members are male, and displaying examples of extra-diagetic gazes – staring straight at the audience through the picture. How ever, the bassist on the right of the advert is an exception, as he is looking out of the frame, showing an extra diagetic gaze. Placing the bassist slightly apart from the rest of the band and on the right gives connotations of mystery and perhaps menace, which is enhanced by his gaze.

Below is the rough draft of what my magazine advert will look like: